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What is a Customer Persona? - Why You Need to Know Yours
A Customer Persona (or Buyer Persona) is an ideal customer's fictitious mock-up or template.This usually includes demographics (age, gender location and occupation) and psychographics...
The Rise of Artificial Intelligence in Marketing
It wasn’t that long ago that we heard about things like Artificial Intelligence and relegated it to Sci-Fi movies and that just-out-of-reach-future. Now it’s a reality. Chatbots,...
The 6 Best Cold Email Tools in 2020
B2B companies are constantly looking for new ways in which they can generate high-quality leads. New tactics come and go but for digital-first companies have always used cold email as a...
What is a HubSpot Consultant & How Can They Help Me?
If you’ve landed on this page, you likely already use the HubSpot platform to manage your digital marketing and sales campaigns, or you have had the platform recommended to you.
Real-World Examples of Effective Word of Mouth Marketing Strategies
Finding new ways to bring valuable customers into the fold is a constant struggle for most companies. Squeezing the life out of every opportunity in front of you requires constant vigilance...
7 Key Tips When Investing in Internet Marketing in Charlotte
Hiring a company to help you improve your internet marketing in Charlotte can be a time-consuming and costly endeavor. It takes a lot of time to sift through the dozens of different...
8 Signs You Need a Charlotte Digital Marketing Agency
In my time as the founder of RiseFuel, I’ve found that there are a lot of tell-tale signs that companies should hire a marketing agency that are too often overlooked.
How to Choose the Right Digital Marketing Firm in Charlotte.
If you’re in the Charlotte area and looking to hire a digital marketing firm, you probably have a lot of choices in front of you. It can be difficult to sift through the different...
What to Know When Working With Charlotte Marketing Companies
So — you want to expand the presence and reach of your company through digital marketing channels, but aren’t exactly sure where to start?
6 Questions to Ask Any Digital Marketing Agency in Charlotte
Shopping for a digital marketing agency can be difficult. How do you evaluate companies that offer a service when the service that they offer isn’t something you are familiar with?
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