Power Your Business Blog

Stay up to date

What is a Positioning Statement? Why Are They Important?

If you are preparing to launch a new product or service, there is a good chance that you have spent weeks or months thinking about what is going...

Continue Reading
7 Value Proposition Examples To Help You Speak to Your Audience

Today, people don’t have very long attention spans.  When you get your messaging in front of a prospect, it is critical that you are able to...

Continue Reading
4 Ways to Dominate B2B Sales in 2020

The B2B sales landscape looks a lot different from how it did just a few decades. What worked then is not relevant these days.

Continue Reading
5 Critical Elements of an Effective Brand Strategy

  When it comes to determining the long term health and viability of a business, nothing has a stronger impact than brand strategy.

Continue Reading
6 Strategies to Get More Leads Online

  Do you have a digital presence for your B2B business, but are underwhelmed with the results that you’ve been able to generate? Do you find it...

Continue Reading
5 Powerful Sales Techniques to Close More Deals

  Sales — it’s the lifeblood of any B2B company. A great sales operation can be the difference between being stagnant and a healthy, growing...

Continue Reading
What is Responsive Web Design? Why Is It Important?

  If you’re in the market for a new website for your business, there is a good chance that you’ve heard of “responsive web design.”

Continue Reading
A 2020 Guide to Customer Acquisition

  Customer acquisition can be a costly endeavor, particularly as marketing is becoming more expensive. Customers trust brands less than they did a...

Continue Reading
What Is a Social Media Influencer and How You Can Find Them

You’ve probably heard the buzzword “social media influencer” before. But if you aren’t a big social media user, it can be difficult to pinpoint...

Continue Reading
3 Call to Action Examples to Improve Conversion Rates

  A call to action (CTA) is a statement that is designed to elicit a specific response from a reader. Every time that you browse the web, you...

Continue Reading
New call-to-action

Subscribe and stay up to date