Tony Shannon

Tony Shannon

TONY SHANNON is President at RiseFuel, marketing automation and inbound marketing company based in Charlotte, North Carolina. He previously built three companies from concept to sale over the past 29 years, helping launch and redevelop websites for many B2B and B2C companies. Tony is originally from Cincinnati. Tony has garnered over 23 awards over the years, had his companies in the Inc. 5000 and Business Journal Fast 50 multiple times. Having spent the last 30 years successfully building three companies from scratch and selling them profitably he has learned the art of attraction, and how to build a client base while generating leads to keep the pipeline rocking.

Tony Shannon:

Tony Shannon

To help you identify the right keywords and complete your keyword research projects, there are several useful tools available. Keyword tools fall into two basic categories, SEO tools focused on …

:SEOLocal SEO

Tony Shannon

"Sales stack" is a term that allows technology and software tools help salespeople to do their jobs and connect with prospects effectively and more efficiently. The best way to support …

:Sales Enablement

Tony Shannon

Often quitting is for winners when it comes to email marketing success. I'm prepared to bet that there are a number of poor email marketing practices that have held you …

:Email Marketing

Tony Shannon

Marketing automation is the future. There is no doubt about it. Today, brands collect more data than ever. Collecting customer data allows them to better tailor marketing messages to their …

:Marketing Automation

Tony Shannon

SEO requires understanding of it's methodologies and best practices such as the improvements in algorithms, the differences between the many different seo software solutions the tools used to recommend changes and track results and …

:SEOLocal SEO

Tony Shannon

Customer expectations are changing rapidly and technology companies – from IT firms and MSPs (Managed Services Providers) to SaaS – need to evolve their marketing approach to stay relevant and …

:Tech Industry

Tony Shannon

So — you’ve seen the success that your competitors have been able to generate on Google Adwords and you’d like the same for yourself? Google Adwords is an incredibly powerful …

:Pay Per Click

Tony Shannon

Consider what happens when you buy a new product.  You probably start with a certain awareness of the product. Maybe you had it recommended to you by a friend. Or you …

:Inbound MarketingContent Marketing

Tony Shannon

If your company is not leveraging your customer and prospect emails effectively, you are leaving money on the table. There is no way around it. A strong, engaged email list …

:Email Marketing

Tony Shannon

It's really not optional. If you're looking to sell your product or services to other businesses, lead generation has to be a core part of the equation. If you don't …

:Lead Generation