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What is a KPI in Marketing? Monitor, Optimize, Grow

What is ‘KPI’ in digital marketing? If you’ve been brushing up on your digital marketing terminology, there is a good chance that you have seen the term “KPI.” It’s one of the most critical...

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7 min read
What is Influencer Marketing and What Can it Do?

According to Forbes, influencers are the new celebrity endorsements. Influencer marketing is perhaps one of the most successful ways for any brand to get in front a new audience and build...

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6 min read
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