Power Your Business Blog | RiseFuel | Inbound Marketing (2)

Inbound Marketing Digital Marketing Social Media Content Marketing Lead Generation Brand Strategy

3 Tips to Help You Connect With Your Target Audience On LinkedIn

By Tony Shannon

LinkedIn presents an excellent opportunity for B2B companies to connect with their target audience, generate new leads, and establish industry connections that will serve them for years to...

4 min read

Inbound Marketing

6 Steps B2B Companies Can Take to Adapt to the Coronavirus Era

By Tony Shannon

The coronavirus pandemic has forced many changes in our society and economy. We have never dealt with something like this before.

5 min read

Inbound Marketing Social Media Sales Enablement

Why Working With an Agency Makes Sense During the Pandemic

By Tony Shannon

The coronavirus pandemic has altered the way that we think about the future. It is unknowable. There is no way to know how long this issue will continue to have an impact on businesses.

5 min read

Inbound Marketing

Why An Economic Crisis is the Best Time to Invest in Inbound Marketing

By Tony Shannon

The coronavirus pandemic has many of us looking at our expenses in an attempt to tighten the belt. Companies across all industries are feeling the effects and dialing back spending for...

4 min read

Inbound Marketing

6 Reasons Why Inbound Marketing vs Traditional Marketing is Better

By Tony Shannon

If you are still relying on traditional advertising methods to increase exposure for your company, then you also probably still wear a pager and use a payphone.

5 min read

Inbound Marketing Digital Marketing

A 2020 Guide to Customer Acquisition

By Tony Shannon

Customer acquisition can be a costly endeavor, particularly as marketing is becoming more expensive. Customers trust brands less than they did a decade ago, or at least brands have to do...

6 min read

Inbound Marketing Digital Marketing Content Marketing Lead Generation

3 Call to Action Examples to Improve Conversion Rates

By RiseFuel

A call to action (CTA) is a statement that is designed to elicit a specific response from a reader. Every time that you browse the web, you likely see dozens, if not hundreds of calls to...

6 min read

Inbound Marketing Digital Marketing

7 Core Functions of Marketing That Matter

By RiseFuel

We know a great deal about marketing and it's various aspects and tactics. But why are we doing marketing in the first place? What is the purpose of all of our efforts in marketing?

5 min read

Inbound Marketing Digital Marketing Social Media Content Marketing Marketing Automation Dental Marketing Lead Generation

What is a Customer Persona? - Why You Need to Know Yours

By RiseFuel

A Customer Persona (or Buyer Persona) is an ideal customer's fictitious mock-up or template.This usually includes demographics (age, gender location and occupation) and psychographics...

2 min read