Narrowing Your Marketing Focus Can Be A Good Thing

by Tony Shannon

targeted marketing

Marketing Focus-By Ian Altman, an internationally respected and sought-after expert on business. Often businesses employ a sales and marketing strategy in which they try to cast a wide net, in an effort to not miss anyone. But by casting a wide net, it is easy to forget that the real goal of sales and marketing is... Read more »

Read the full article at: blog.eonetwork.org