charlotte marketing company

CHARLOTTE MARKETING COMPANY 

Stand out online, with cutting-edge & data-driven content marketing, social media marketing, search engine optimization and marketing automation.

 

growth acquisition

GROWTH ACQUISITION

Create loyal customers and skyrocket your growth. Turn loyal customers into ambassadors of your brand.

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DEMAND GENERATION

Create loyal customers and skyrocket your growth. Turn loyal customers into ambassadors of your brand.

insight analytics

INSIGHT ANALYTICS

We produce reports and actionable insights weekly so that we can tweak and adjust to increase results.

A powerful digital agency. A creative team that thinks outside the box. And marketing technology on the front line of the newest and the best. You can have all that and more with RiseFuel.

 

agency analytics

Analytics - A detailed analysis of your customer habits, campaign results, segmentation techniques, and more is central to how they function and is integrated across all systems to capture and track information.  This analysis leads us to uncover insights and to constantly optimize your marketing efforts to ensure your success.

 

brand and business strategy

Brand and Business Strategy - The key to business growth is to understand the unique value you provide to the marketplace.  We discover, identify and convey how to be more valuable to current and prospective clients, enabling you to achieve better overall marketing and sales performance.

 

brand identity

Brand Identity - We get to know your business and take in everything that distinguishes you from the competition when developing or changing your brand identity. Then we translate these key points of difference into a vision that is meaningful to your audience, leading to an unforgettable mark.

 

channel marketing

Channel Marketing - You need to strengthen relationships with your channel partners and make it easier for them to close the deal before you can increase sales for your company.  That's why we're providing marketing services across the whole channel–from manufacturers to end-users. We help you to master the whole continuum of B2B.

 

content marketing

Content Marketing - Intelligent, valuable content is a must when it comes to communicating your expertise, increasing visibility and telling your business story.  Our strategic approach focuses on providing you with diverse, measurable content in multiple formats that inspire your target audience to engage, react and share.

 

At the core of our creative process is a relentless emphasis on what's most important about your product–and how we can help you resonate emotionally with your audiences.

We deliver exceptional creativity by fully immersing ourselves in your business, resulting in disruption, engagement, and results.

 

online and mobile

Online and Mobile - With the changing media landscape transforming the way companies communicate with their consumers, it is critical to understand how online developments can be used to conquer the rivals.  We help you embrace the new advertising technologies as a digital-first company to drive your success–now and in the future.

 

employment branding

Employment Branding - You want to be seen as the employer of choice to attract and retain the top talent in today's competitive job market.  We place the business in an optimal position to resonate with the people you want to recruit and retain to put you ahead of the competition–and get the right people through your door.

 

research

Research - We conduct primary and secondary research on the most critical factors in the decision-making process to gain a solid understanding of the needs and purchase drivers of your target audiences.  Then we build and refine your marketing strategy, using everything we've gathered.

 

social media

Social Media - An integrated plan for social media is important to reach your main audiences and increase customer engagement.  By providing full content support, site management, sharing, communication, and detailed reporting with best-in-class tools, we help grow your social platforms. 

 

Communicating with your clients and prospects in a positive manner is crucial to your company's success.

Whether you need to attract new customers or interact more deeply on a one-to-one basis with current customers, we are developing impactful, hyper-relevant strategies that catch your attention and fuel your business growth.

We combine data insights with design thinking to build strategies and experiences that transform businesses.

The key to achieving stable, sustainable and profitable growth is to support the entire marketing and sales process.
 
  • Above the Funnel Includes all you do to raise awareness about your company and products and drive visitors to your website.  

  • Top of the Funnel (TOFU) Once you have generated some visibility, the emphasis turns to hold, align and turn visitors into leads.    

  •  Middle of the Funnel (MOFU) The hard work begins now that you have people listening. 
It is critical that you have conversion paths in place that lead to Qualified Leads in Marketing (MQL) and Qualified Leads in Sales (SQL).  
 
It's critical that you match what you're doing with what you're doing in the middle of the funnel on the sales side.
 
To convert to opportunities and then to customers, Bottom of the Funnel (BOFU) SQLs need to be managed.

 

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charlotte marketing company

 

We don’t work for you, we work with you.

But we make it so easy-breezy that you don’t have to sacrifice precious time to get the results you need.


LEAD NURTURING FROM THE MARKETING COMPANY THAT DELIVERS

Warm up even the coldest contacts with delicately crafted and strategically optimized email campaigns.

Streamlining and measuring how your leads flow through the funnel is critical to increasing revenue.

 

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SEO MARKETING DONE BY SEO WIZARDS

Increase organic traffic to your websites with onsite and offsite search engine optimization strategies.

  • Boost website traffic
  • Build demand for your products and services
  • Generate high-quality leads for your business

 

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WE CREATE CONTENT MARKETING THAT RELATES

Tell your story in a way that forms deep emotional connections with your customers and prospects.

Great content marketing attracts leads, nurtures them throughout the buyer journey and helps make them paying customers.

 

content marketing

 

INBOUND SALES MODERNIZES YOUR PROCESSES & ATTRACTS CUSTOMERS

Close more deals with a structured inbound sales process designed to turn qualified leads into loyal customers.

  • Shorten sales cycle
  • Boost average revenue per customer
  • Increase close rate
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