With 2016 seeing $68.3 billion in venture capital funding for U.S. based startups, many new businesses (and products) will soon take off.
This is all thanks to the full scale operation going on behind the scenes of today's digital revolution.
Now there are better ways to advertise. Content and context marketing can do wonders for a new brand. The inbound marketing techniques are back with a twist, but even a beginner can join and compete.
The biggest thing is the many differences in B2B and B2C buying behaviors. It is possible for a newcomer to become a real contender - in any industry. That said, it's up to you to use the even playing field to your advantage.